Amber Lounge, world-renown for delivering exceptional experiences in and around the Formula One Universe, is launching NFT memberships. In partnership with SO-COL, which was co-founded by Irene Zhao, the memberships will integrate Web3.0 technology for verification of access, NFT rental, and more.
Deeper Relationships With Web3.0
Amber Group has thrived traditionally since its inception in 2003, with multiple celebrity guests.
The list includes:
- Sir Lewis Hamilton
- Justin Bieber
- Kim Kardashian
- Gordon Ramsay
- Naomi Campbell
Taking a step into Web3.0, they have recruited prominent Web3.0 founders as “Friends of Amber”.
“In launching our exclusive NFT membership program, we want to appeal to a discerning global party elite who truly appreciate the best in life“
Cher Ng, CEO of Amber Lounge
By leveraging NFT memberships, they give members something they can hold onto beyond the event, which may grow in value and purpose.
For the exclusive launch, there will be 2,000 NFT memberships for sale, with two tiers.
These will grant owners lifetimes access to all Amber lounge events worldwide, and priority access to book VIP tables.
The first tier, named “Shark NFTs” will be available for minting during the Singapore Grand Prix, while the higher tier “Whale NFTs” will be released in the following months.
There will also be NFTs reserved for marketing and partnerships – some of which you may be able to get your hands on in the near future!
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[Editor’s Note: This article does not represent financial advice. Please do your own research before investing.]
Featured Image Credit: Chaindebrief
